Privacy and cookie policies

 

Registry Controller

Inspecta Oy, PO Box 1000, FI-00581 Helsinki, tel. +358 10 521 600, fi.asiakaspalvelu@kiwa.com

 

Contact person for registry matters

Tuomas Suominen, PO Box 1000, FI-00581 Helsinki, +358 400 853 806, tuomas.suominen@kiwa.com

 

Purpose of the processing of personal data

Produces information for use as defined below in the marketing, data acquisition and related tasks of Inspecta Oy or its subsidiaries, such as customer data profiling.

 

Information content of the registry

  • Information collected by cookies about the user’s visits to the website www.kiwaimpact.com.
  • Log information related to the use of pages, which is used to identify the user, such as location, time and usage habits.
  • User profiles generated based on the above information.

 

Regular sources of information

Information collected by Inspecta Oy or its subsidiaries using cookies. Cookies include Google Analytics, Google Ads, Twitter, Facebook Pixel, LinkedIn, JavaScript, Leadfeeder and email marketing cookies.

 

Cookies

Analytics cookies

We use cookies from Google Analytics, Google Optimizer and Hotjar. We use these cookies to collect data to understand how you use our website. We use the data to improve our websites and store cookies for a year.

 

Google Analytics cookies

We use the Google Analytics cookie provided by Google, which enables website visitor tracking and reporting. It is possible for Google to provide this information to the authorities if the company has a legal obligation to do so. Kiwa has no control over this and we have not authorized Google to transfer data to other third parties.

Google collects information anonymously, anonymizing the information as far as possible. Google Analytics does not store your IP address. The data is transmitted and stored on Google servers in the United States. Google adheres to the Safe Harbor Principles and is a member of the American Board of Commerce’s Safe Harbor program. This means adequate protection of data retention.

 

Google Optimize

We use the Google Optimize tool to test, optimize the interface, and improve the content of our website.

 

Hotjar

Hotjar is a conversion optimization tool that helps us gain insight into the behavior of our website visitors. The information is stored and protected on Hotjar’s servers in Ireland and will not be shared with third parties. More information about Hotjar’s cookies: https://help.hotjar.com/hc/en-us/articles/115011789248-Hotjar-Cookie-Information

 

Google Ads Tracking Pixel

A Google Advertising pixel is a tracking code installed on our site that helps us collect information about visitors to our website, especially to improve our marketing on Google’s platforms. The pixel tracks the movements of visitors on the site and we can use this data to target our marketing to people who were interested in the services of the site. Learn more about the use of cookies: https://support.google.com/adsense/answer/7549925?hl=en_US)

 

Facebook tracking pixel

A Facebook pixel is a tracking code installed on our site, or a cookie, that helps us collect information about visitors to our website, especially to improve our Facebook marketing. The pixel tracks the movements of visitors on the site and we can use this data to target our marketing to people who were interested in the services of the site. Learn more about how the cookie works: https://www.facebook.com/business/help/742478679120153

 

LinkedIn tracking pixel

A LinkedIn provider pixel is Javascript code installed on our site that we use to track the activity of visitors to the site. In particular, it helps us improve our LinkedIn marketing. A pixel collects visitor data from people who visit our websites from our LinkedIn advertising. Learn more about cookie behavior: https://www.linkedin.com/help/lms/answer/65521

 

Twitter tracking pixel

A pixel from a Twitter service provider is a code installed on our site that we use to track the activity of visitors to the site. It will help improve our Twitter marketing. For example, a pixel collects visitor data from people who visit our websites from our Twitter advertising. Learn more about the cookies used by Twitter: https://help.twitter.com/en/rules-and-policies/twitter-cookies

 

Apsis One and HubSpot tracking scripts

Apsis One and HubSpot are the marketing systems used by Kiwa. Apsis and HubSpot tracking scripts collect information about the movements of visitors to the website, as well as personal information of those who have filled in the contact form, such as e-mail address information, site usage information, or other information sent through the HubSpot service. The data is stored on HubSpot servers in the United States. Tracking helps us plan more targeted marketing communications both in our newsletter application and on our website. For more information on HubSpot’s cookie policy and data processing: https://www.hubspot.com/data-privacy/gdpr/product-readiness.

 

Leadfeeder tracking script

The Leadfeeder tool enables the collection of behavioral information about visitors to your website, such as pageviews, duration of visit, and IP address information. The information is collected at the company level and can be used in our B2B sales efforts. The data collected by Leadfeeder is located in the Amazon cloud at AWS, with server centers located in Ireland and the United States. Learn more about Leadfeeder’s cookie policies here: https://www.leadfeeder.com/privacy/

 

Regular disclosures

Inspecta Oy does not disclose customer data to companies other than those it owns or to the parent company. However, Inspecta may use an external service provider to produce and interpret website analytics.

 

Data transfer outside the EU or the EEA

As a general rule, the information collected in the register will not be transferred outside the EU or the European Economic Area. Some personal data is processed outside Finland or the EU by either us or our partners. In this case, too, we ensure that the data is processed carefully and with respect for the protection of personal data.

 

Registry security principles

Personal data is stored in systems managed by the controller.

Access to the personal register is limited to those persons employed by the controller and other specified persons who need information in the performance of their duties. They have usernames and passwords. The data is technically protected by a firewall.

 

Right of inspection

The data subject has the right to check his or her data stored in the personal register. The inspection request is made in writing to the e-mail address fi.asiakaspalvelu@kiwa.com.

 

Right to demand correction of information

The data subject has the right to demand the correction of incorrect information in the register. The correction request is made in writing to the e-mail address fi.asiakaspalvelu@kiwa.com.

 

Other rights related to the processing of personal data

The data subject has the right to prohibit information, marketing and other possible messages sent for the purpose of maintaining the customer relationship. Denial is made in writing to the e-mail address fi.asiakaspalvelu@kiwa.com.